CASE STUDY
A Summary Of Work We Have Accomplished For Our Clients.
Simply Southern Sides
Based in Macedonia, Ohio, Simply Southern Sides is a female- and minority-owned company that produces consistently high-quality, frozen and refrigerated, fully cooked and seasoned, boil-in-bag Southern side dishes.
Client
Simply Southern Sides
Services Provided
Branding
Marketing
Communication
Optimization
Marketing
Communication
Optimization
The Goals
Make the packaging and media presentation match the quality of the product.
The Challenge
The branding and marketing effort in place was not the most effective method to separate and showcase the product against its competitors.
Our Approach
We redefined the look of the product offering in the three media channels it was presented in. We redesigned the website, developed new television, radio, and print advertising. We added in-Store demonstration, targeted coupon distribution, and product package redesign.
Click Image Above To See Commercial Spot
This Is Just An Example Of What We Offer Clients
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